People Detail | Setfords
Avi Gordon

Avi Gordon
Consultant Solicitor

Avi is a highly experienced solicitor specialising in professional negligence and commercial litigation. He is regularly instructed to bring high value claims against solicitors and barristers and frequently appears in the Legal 500 rankings

He has over a decades’ experience dealing with all aspects of professional negligence disputes, with particular focus on preparing complex multi-million pound claims against solicitors and barristers. Avi has been involved in numerous High Court and Court of Appeal actions and has had reported decisions in both. Avi’s commercial litigation experience includes high value cases of breach of contract, misrepresentation, breach of fiduciary duty and fraud in various industries including but not limited to real estate, financial services and banking.

Many of his professional negligence matters involve failed litigation cases in various industries, including failed banking disputes, failed contractual disputes, failed financial services disputes and failed international property litigation. In addition to professional negligence, he specliaises in commercial litigation and other complex litigation, acting for both private, High Net Worth and corporate clients.

Avi regularly acts for clients on conditional fee agreements/contingency bases so as to “share the risk” with his clients and ensure access to justice.


“an excellent litigator. He is tenacious, firm and assesses litigation risk well. His willingness to act on risk sharing arrangements is rare for someone of his calibre.”

“an experienced solicitor who carries out professional liability claims, and is one of the few in the sector who really has knowledge of the area. He is very competent, sensible, and a pleasure to work for.’

“very much the mastermind of the strategy and very clear headed about the claim.”

“a superstar – committed and focused.”

“Avi Gordon is an excellent strategist and very hardworking.”


Professional Negligence Lawyers’ Association (PNLA)

London Solicitors’ Litigation Association

Commercial Litigation Association

Law Society

Practice areas

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