Setfords has been shortlisted in the prestigious Legal Week’s British Legal Awards for the way it generates work for its consultant lawyers, and helps promote them.
The firm is on the shortlist for “Best Use of Technology” following the development of a geo-location database that helps generate tens of thousands of location-specific landing pages for consultants, and increases efficiency in getting other work generated by the firm to the right lawyer.
Setfords PR and communications team has also been shortlisted for the way it has raised the profile of both the firm and its consultants. Setfords lawyers have appeared across the media in the past 12 months, including in the Guardian, Telegraph, Daily Mail, as well as appearing on multiple BBC outlets.
Co-CEO Chris Setford said: “Being a successful consultant lawyer is all about having the right level of support and at Setfords we have made it a priority to help our lawyers generate income.
“The geo-location database is the latest initiative to come out of the business development and marketing teams, departments that have generated millions of pounds in business for our consultants. Those teams, supported by web and design experts, perfectly balance an understanding of what lawyers need with how the latest technology can deliver it. Our growth is testament to the fact these systems work for lawyers, and their clients.”
Co-CEO Guy Setford said: “Ensuring a lawyer’s profile is correctly handled is also very important and we are delighted our PR and communication team has been recognised for its incredible work. It has brought us great pride seeing our highly talented consultants getting the public recognition they deserve, be that through campaigning for changes in the law, winning cases of media interest, or simply as thought leaders in their field.”
The Legal Week’s British Legal Awards will be held on 30 November, 2017.
This nomination is the latest achievement for Setfords, which has also won praise for its innovative practices from The Lawyer, Legal Week and the Law Society.
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